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Debuting on QVC Aug. 15

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The JuveRest pillow helps prevent and reduce sleep wrinkles for back and side sleepers.
The JuveRest pillow helps prevent and reduce sleep wrinkles for back and side sleepers.
The uniquely contoured shape of JuveRest is specifically designed to minimize facial contact with the pillow, a known cause of facial wrinkles.
The uniquely contoured shape of JuveRest is specifically designed to minimize facial contact with the pillow, a known cause of facial wrinkles.
 JuveRest comes with a soft and luxurious custom-fitted cover that may be removed for washing.
JuveRest comes with a soft and luxurious custom-fitted cover that may be removed for washing.
JuveRest: The Sleep Wrinkle Pillow encourages proper alignment of the neck and back allowing you to sleep comfortably on your back or side without compressing your face.
JuveRest: The Sleep Wrinkle Pillow encourages proper alignment of the neck and back allowing you to sleep comfortably on your back or side without compressing your face.
Sleeping on a traditional pillow (left) compresses delicate facial skin, creating and reinforcing wrinkles.  The JuveRest pillow (right) allows comfortable back and side sleep with minimal facial contact, helping to prevent sleep wrinkles.
Sleeping on a traditional pillow (left) compresses delicate facial skin, creating and reinforcing wrinkles. The JuveRest pillow (right) allows comfortable back and side sleep with minimal facial contact, helping to prevent sleep wrinkles.
JuveRest: The Sleep Wrinkle Pillow is beautifully presented in a gorgeous, silver embossed package, making JuveRest a wonderful gift that keeps on giving night after night.
JuveRest: The Sleep Wrinkle Pillow is beautifully presented in a gorgeous, silver embossed package, making JuveRest a wonderful gift that keeps on giving night after night.
Dr. Goesel Anson, nationally recognized plastic surgeon and inventor of JuveRest: The Sleep Wrinkle Pillow
Dr. Goesel Anson, nationally recognized plastic surgeon and inventor of JuveRest: The Sleep Wrinkle Pillow
JuveRest co-founder Cynthia Callendar, an attorney and entrepreneur with a track record of success in development and marketing of consumer products
JuveRest co-founder Cynthia Callendar, an attorney and entrepreneur with a track record of success in development and marketing of consumer products
Actual 3D CT scans of a real person resting on a traditional pillow compared to a JuveRest pillow shows dramatic reduction in facial compression and distortion during side sleeping on JuveRest.
Actual 3D CT scans of a real person resting on a traditional pillow compared to a JuveRest pillow shows dramatic reduction in facial compression and distortion during side sleeping on JuveRest.

BEAUTY SLEEP HAS A NEW DEFINITION: JUVERESTTHE SLEEP WRINKLE PILLOW

Plastic Surgeon Develops New Patented Pillow Designed to Combat Sleep Wrinkles

LAS VEGAS, NV, August 8, 2013 /PRNewswire/ — A new, multi-patented beauty product engineered to help prevent and reduce wrinkles caused by recurring facial compression during sleep is now available. JuveRest: The Sleep Wrinkle Pillow features a unique contoured shape specifically designed to minimize facial contact with the pillow, a common cause of facial wrinkles. JuveRest provides proper head and neck support in both the back and side sleeping positions for a comfortable and restful night’s sleep. Revolutionary in design, JuveRest was invented by Goesel Anson, MD, FACS, nationally recognized, board certified plastic surgeon and a managing member of JuveRest LLC. JuveRest will debut on QVC, one of the world’s largest multimedia retailers, on August 15 via a simultaneous national broadcast at 4 p.m. EDT.

TO PURCHASE, GO TO www.QVC.com OR www.juverest.com

“I see sleep wrinkles every day in my practice,” said Dr. Anson, who specializes in aesthetic plastic surgery of the face. “My patients are often surprised to learn there are two types of wrinkles on their faces: those caused by expression and those caused by facial distortion from pillow contact during sleep,” she said.

Considering that most people spend approximately one-third of their lives sleeping, those who sleep on their sides or stomach will most likely develop sleep wrinkles, which deepen over time. “The only way to avoid sleep wrinkles is to stop sleeping on your face,” said Dr. Anson. However, sleep patterns are habitual, and many find it difficult to stay off their face. That’s where JuveRest comes in. It minimizes sleep wrinkles by comfortably reducing facial contact with the pillow during sleep.

Comfortable, affordable and easy to use, Juverest: The Sleep Wrinkle Pillow is made in the USA and molded from specially formulated, high-quality resilient foam.  This unique and attractive pillow comes with a washable, soft and luxurious, fitted, stretch-velour cover.  The pillow can be additionally covered with any queen or king size pillowcase or sham.  It has been awarded US Utility and Design Patents (8,161,588 B1 and D634, 960) and many foreign patents, including the European Union countries and Asia.

“It’s a beauty product that works while you sleep,” said Allison Bollen, a busy mother of two from Las Vegas, NV, of JuveRest: The Sleep Wrinkle Pillow. “Nothing could be easier than simply using a pillow designed to prevent your face from being smushed during sleep.”

Get more information on JuveRest and sleep wrinkles:

About JuveRest® The Sleep Wrinkle Pillow
JuveRest: The Sleep Wrinkle Pillow, a product of JuveRest LLC, is the premium pillow on the market engineered to minimize sleep wrinkles. Invented by a leading plastic surgeon, Goesel Anson, MD, FACS, JuveRest is an innovative and multi-patented product designed to inhibit wrinkles caused by facial compression during sleep. Sleep wrinkles are distinctly different from wrinkles caused by expression during natural aging and can only be prevented by minimizing distortion of the face during sleep. The JuveRest Pillow is designed to encourage comfortable back sleep while also accommodating comfortable left and right side sleep with minimal facial contact. Dr. Anson, a Las Vegas-based, board-certified plastic surgeon, is nationally recognized for her expertise in aesthetic plastic surgery of the face and her skills are highly sought by celebrities, personalities and other influencers. She is often called upon for expert commentary by such national media outlets as The Discovery Channel, The Learning Channel, SKY TV, New Beauty and many others. JuveRest LLC was co-founded by Dr. Anson and Cynthia Callendar, a Las Vegas attorney and entrepreneur with a track record of developing successful consumer and beauty products, including the Sleep Master® sleep mask. For more information, visit www.juverest.com.

Media Contact:

Melissa Warren
702-528-6016
melissa@ffwpr.com