'24M: THE DRIVE4COPD MONUMENT' UNVEILED IN NEW YORK CITY
ATTENTION TO THE 24 MILLION AMERICANS
WHO MAY HAVE COPD
Two-Ton Pinwheel Monument Raises Awareness Of Chronic Obstructive Pulmonary Disease
Ridgefield, CT, September 14, 2011 – Landmark public health campaign DRIVE4COPD today announced the unveiling of 24M: The DRIVE4COPD Monument, a visual representation of the impact of chronic obstructive pulmonary disease (COPD) in the United States. Reaching 14 feet at its highest peak and spanning half a football field, this first-of-its-kind monument comprised of 24 large-scale pinwheels to represent the 24 million Americans who may be living with COPD, was designed by internationally renowned artist and sculptor Michael Kalish.
As Kalish is famous for, the monument uses license plates as its medium. A total of 2,400 license plates were used to construct the 24 large-scale pinwheels, each standing between eight to 14 feet tall with a six-foot span. The number of license plates from each of the 50 states reflects the percentage of that state’s population affected by COPD. Each of the 24 pinwheels is secured to a base formed into the shape of one or more states that together form the map of the contiguous United States.