www.capecodchips.com

Cape Cod® Potato Chips Teams with Tasting Table for the Fifth Annual Lobster Rumble

- Cape Cod® Potato Chips joins in a culinary celebration as the official chip of the Lobster Rumble events hosted by Tasting Table. This summer, the combination of sumptuous lobster with the robust, full potato flavor and crunch of Cape Cod Potato Chips is sure to delight foodies from coast to coast.

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“We are excited to partner with Tasting Table for the Fifth Annual Lobster Rumble, as lobster rolls and Cape Cod Potato Chips create a dynamic flavor pair with true New England roots,” said Faith Atwood, Marketing Manager, Cape Cod Potato Chips. “Being a part of this event allows us to take a deeper dive into the popular culture of food and beverage, which is something that Cape Cod has been working towards with both innovation and consumer engagement.”

The Fifth Annual Lobster Rumble is Tasting Table’s unforgettable culinary showdown featuring 23 of the country’s top lobster rolls competing for top honors and benefiting Share Our Strength. Participants in the event get to enjoy an evening of lobster rolls paired with Cape Cod Potato Chips while casting their vote for the best lobster roll. Two events take place, one in NYC and one in LA, over the summer.

Whether attending the events or just dreaming about it, all consumers can participate in Cape Cod and Tasting Table’s one-of-a-kind consumer sweepstakes. When visiting www.tastingtable.com/capecod, consumers are prompted to “Like” Cape Cod Potato Chips on Facebook. By doing so, they are entered to win a lobster dinner prepared by Tasting Table executive chef David Kirschner for themselves and 5 friends.

Lobster Rumble NYC:
Cape Cod and Tasting Table hosted a kick off to summer on June 5 with the Lobster Rumble in New York City. Chefs from 23 restaurants nationwide competed for the titles of “Editors' Choice” and “Fan Favorite.” Robert's Maine Grill won for “Editors' Choice” and Thames Street Oyster House was awarded “Fan Favorite.” Event attendees were encouraged to enter the sweepstakes, play a game of corn hole and try samples of Cape Cod Potato Chips. The event’s photo booth allowed guests to pose in front of the iconic Cape Cod Lighthouse and feel like they had escaped to the shores of Cape Cod.

There will be another opportunity for chefs to compete come August when Cape Cod and Tasting Table travel to Los Angeles for the West Coast Lobster Rumble.

Lobster Rumble LA:
Taking place on August 1 at the Cooper Design Space in downtown LA, the Cape Cod Lighthouse will again be shining bright for guests to capture memorable photos and sample a variety of products. Plus, there will still be time to enter to win the lobster dinner prepared by chef Kirschner!

For more information about Cape Cod and the Lobster Rumble, visit the Cape Cod Chips Facebook page.

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About Cape Cod Potato Chips
For 30 years the legendary crunch of Cape Cod® Potato Chips has made them a favorite on the Cape and across the U.S. Their distinctive crunch, flavor and freshness are a welcome discovery for those looking for an extraordinary snack. Cape Cod® Potato Chips are made with all natural ingredients and are cooked in 100% canola oil with no trans fat or preservatives. Our process of cooking in only small kettle batches may take a little longer, but it offers a more satisfying and fulfilling snack experience. We apply the same care and commitment to quality when making our ready-made popcorn. Cape Cod® Potato Chips and Popcorn varieties are available at major U.S. retailers. Visit www.CapeCodChips.com or Facebook.com/CapeCodChips to locate a retailer or to order online.

About Snyder’s-Lance, Inc.
Snyder’s-Lance, Inc., (Nasdaq-GS: LNCE) headquartered in Charlotte, NC, manufactures and markets snack foods throughout the United States and internationally. The Company’s products include pretzels, sandwich crackers, potato chips, cookies, tortilla chips, restaurant style crackers, nuts and other snacks. Snyder’s-Lance has manufacturing facilities in North Carolina, Pennsylvania, Iowa, Indiana, Georgia, Arizona, Massachusetts, Florida, Ohio, and Ontario, Canada. Products are sold under the Snyder’s of Hanover®, Lance®, Krunchers!®, Cape Cod®, Pretzel Crisps®, EatSmart Naturals®, Jays®, Tom’s®, Archway®, O-Ke-Doke®, Quitos®, Padrinos® and Stella D’oro® brand names along with a number of private label and third party brands. Products are distributed widely through grocery and mass merchandisers, convenience stores, club stores, food service outlets and other channels. LNCE-G

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