Post Honeycomb® Reintroduces Strawberry Honeycomb® Cereal

“Honeycomb’s one–of–a–kind playful shape has made the cereal an instantly recognizable breakfast classic. We’re excited to bring Strawberry Honeycomb back to the market — not only will it be a blast from the past for our current Honeycomb fans, but it will help introduce the brand to a whole new generation of cereal lovers,” said Sue Fruzzetti-Reich, Senior Brand Manager at Post Foods, LLC. “Honeycomb encourages fans to push their creative limits, while staying true to themselves. Similarly, this new variety stays true to the classic fun of Honeycomb cereal, but with a creative flavor twist.”

New Strawberry Honeycomb combines corn and oat hexagonal shapes coated with a burst of strawberry sweetness. In addition to great flavor, the cereal contains 8g of whole grain per serving, 10 essential vitamins and minerals, and is an excellent source of iron and vitamin D.

Strawberry Honeycomb is available at select grocery stores nationwide. Honeycomb fans can find the new variety near them using the Post Foods store locator at www.PostFoods.com/where-to-buy/.

For more information about Post Honeycomb, please visit www.PostFoods.com/our-brands/honeycomb. Connect with Honeycomb on Facebook at www.Facebook.com/PostHoneycomb and Instagram at www.Instagram.com/honeycombcereal.

About Post Foods, LLC
Post has enriched the lives of consumers, bringing quality foods to the breakfast table since the company’s founding in 1895. Post’s portfolio of brands includes diverse offerings to meet the taste and nutritional needs of all families, including such favorites as Honey Bunches of Oats®, Pebbles™, Great Grains®, Post® Shredded Wheat, Post® Raisin Bran, Grape–Nuts®, Honeycomb® and Post Goodness™–To–Go. Post is dedicated to nourishing goodness, providing consumers with a variety of breakfast choices to meet their nutritional needs from whole grain and fiber to lower sugar offerings. For more information about Post Foods, visit www.PostFoods.com.