Fetch a Great Deal at the STAINMASTER® PetProtect ® Sit, Stay & Save Event

PR Newswire – KENNESAW, GA., April 15, 2015 – Today, the STAINMASTER® brand announces the launch of their second annual Sit, Stay & Save Event in collaboration with the ASPCA® (The American Society for the Prevention of Cruelty to Animals®). With a mutual love of animals, the STAINMASTER® brand and the ASPCA® have joined forces along with many STAINMASTER Flooring Center® retailers and local animal welfare organizations across the country to host Sit, Stay & Save pet adoption events. In conjunction with these events, participating STAINMASTER Flooring Center® retailers are offering savings on specially marked STAINMASTER® PetProtect® carpets. Specially designed for pets by helping to reduce pet odors,1,2 resisting pet stains, and releasing pet hair, STAINMASTER® PetProtect® carpet is the official carpet sponsor of the ASPCA®.
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“We’re honored to be working with the ASPCA®, the first humane organization to be established in the Western Hemisphere and today, one of the largest, most respected in the world,” said Melissa Minihan, STAINMASTER® vice president of marketing. “We are committed to providing safe, comfortable homes for our pets, and through our work with the ASPCA, we are able to reach pet owners and hopefuls in a new way.”

At each Sit, Stay & Save Event, customers have the opportunity to meet adoptable animals, learn about stopping and preventing animal cruelty and get helpful tips on how to pet proof their homes with STAINMASTER® PetProtect® carpet.

When STAINMASTER® PetProtect® carpet is combined with STAINMASTER® carpet cushion, it provides additional protection by helping to keep spills and pet accidents from soaking into the cushion and subfloor, allowing for thorough cleaning and odor reduction.1,2 This combination of STAINMASTER® PetProtect® carpet and STAINMASTER® cushion delivers exceptional overall performance benefits consistent with the STAINMASTER® brand promise—durability, stain resistance and easy-to-clean carpet—allowing you to comfortably coexist with your four-legged family members.

Don’t miss out on these events now through July 31, 2015 at select STAINMASTER Flooring Center® retailers nationwide. For more information on the STAINMASTER® brand, visit STAINMASTER.com.

About the STAINMASTER® brand
Introduced in 1986, STAINMASTER® carpet offers an extensive brand portfolio with options for every home. From carpet for the most active of families to pet owners to a baby’s nursery, STAINMASTER® carpet is a leader in offering carpets that are durable, easy to clean and maintain. STAINMASTER® carpet and rugs are manufactured using premium nylon 6, 6 polymer – a unique structure that differs from ordinary nylon – and are available in more than 19,000 styles and color combinations.

STAINMASTER® is the most trusted brand of carpet in America and winner of the 2013 Women’s Choice Award® as the carpet most preferred by women. STAINMASTER® and the STAINMASTER® family of marks and logos are trademarks of INVISTA. For more information, visit www.STAINMASTER.com, Facebook.com/STAINMASTER or Twitter @STAINMASTER.

About ASPCA®
Founded in 1866, the ASPCA® (The American Society for the Prevention of Cruelty to Animals®) is the first animal welfare organization in North America and serves as the nation’s leading voice for animals. More than two million supporters strong, the ASPCA’s mission is to provide effective means for the prevention of cruelty to animals throughout the United States. As a 501(c)(3) not-for-profit corporation, the ASPCA is a national leader in the areas of anti-cruelty, community outreach and animal health services. For more information, please visit www.ASPCA.org, and be sure to follow the ASPCA on Facebook, Twitter, and Pinterest.

1 To realize this benefit, you must purchase STAINMASTER® carpet cushion
2 Requires thorough cleaning

Contact:
Melissa Berube Marina Maher Communications
212-485-1677
[email protected]