Post Consumer Brands Announces NEW Honey Bunches of Oats® Chocolate
New Chocolate Gluten Free Variety is a Delicious Treat the Entire Family Will Love
PR Newswire, Lakeville, MN (February 2, 2016)
Post Consumer Brands announces a new addition to the Honey Bunches of Oats family, Honey Bunches of Oats Chocolate, available nationwide. With the one-of-a-kind unmistakable crunch of traditional Post® Honey Bunches of Oats cereals, new Honey Bunches of Oats Chocolate gives families a tasty treat to satisfy their chocolate cravings. Each spoonful delivers the perfect combination of crispy flakes, crunchy bunches and now, the richness of real cocoa.
“Since day one, Honey Bunches of Oats has been dedicated to delicious. The new chocolate variety continues in the tradition of providing big flavor and the same great texture our fans love. We’re excited to offer families a wholesome and indulgent treat from a brand they know and love,” said Amanda Liu, Senior Director, Brand Management for Honey Bunches of Oats at Post Consumer Brands. “Whether poured into a bowl, eaten straight out of the box, or included in a tasty recipe, this new cereal appeals to every member of the family.”
New Honey Bunches of Oats Chocolate features crunchy cocoa granola bunches, mixed with crispy, honey-kissed flakes. In addition to being a delicious chocolate treat, each serving provides nine essential vitamins and minerals and is a heart healthy option. This new cereal is also the first gluten free variety within the Honey Bunches of Oats family, serving as a delicious breakfast option for cereal lovers avoiding gluten in their diets.
For more information and chocolate recipe ideas, please visit www.honeybunchesofoats.com or connect with us on Facebook at www.facebook.com/honeybunchesofoats, or on Instagram and Twitter by following @HBOats.
About Post Consumer Brands
Post Consumer Brands is a business unit of Post Holdings, Inc., formed from the combination of Post Foods and MOM Brands in May 2015. Headquartered in Lakeville, Minn., Post Consumer Brands today is the third largest cereal company in the United States, with a broad portfolio spanning all segments of the category — from iconic household name brands and value ready-to-eat cereals to natural/organic and hot cereal varieties. As a company committed to high standards of quality and to our values, we are driven by one idea: To make better happen every day. For more information about our brands, visit www.postfoods.com and www.mombrands.com.
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Hunter Public Relations