SEATTLE, Nov. 3, 2021 – Highspot, the sales enablement platform that increases the performance of sales teams, today announced at its annual global user conference, Spark 2021, new capabilities that enable companies to equip, train, coach and analyze their teams to drive consistent sales performance.
“At Highspot, we believe that every rep can be a solid performer. Every marketer can drive revenue. And every enablement leader can empower their teams to succeed,” said Robert Wahbe, CEO, Highspot. “Sales enablement done right drives consistent revenue performance. Our vision brings together one community and one unified platform to drive repeatable revenue growth for companies everywhere.”
Highspot is the industry’s only natively-built, end-to-end sales enablement platform that reps love, bringing content management, guided selling, onboarding, training, coaching and buyer engagement together in a single, unified solution that gives revenue leaders everything they need to turn their strategy into consistent sales execution. The release further extends Highspot’s innovation leadership, delivering on what customers want today and anticipating what they will need tomorrow.
Engagement Genomics™ Provides Deep Visibility into Content and Sales Performance
Engagement Genomics™, Highspot’s new AI-driven inferencing capability, delivers a shared system of insights that enables revenue teams to make smarter decisions. Engagement Genomics auto-relates buyer engagement data to the appropriate CRM record, taking the manual effort out of connecting sales outreach to CRM records and providing a comprehensive view of buyer engagement results.
All-New Scorecards Deliver Powerful Data Visualization
Last year Highspot introduced Scorecards as the easiest way to engage with data inside the platform. Now the company is rolling out three new types of Scorecards, alongside existing Play Scorecards, that distill data into insights teams can use:
Enterprise Content Management Provides Better Control
Content Approval provides customers with increased governance over the content stored in Highspot.
Expanded Training & Coaching Delivers Learning Paths and Certifications to Uplevel Programs
Highspot Spark Community Inspires and Enriches Sales Enablement
Looking ahead, growth of the sales enablement category is poised to accelerate. Sales Enablement PRO’s seventh annual State of Sales Enablement report found that 74 percent of survey respondents now have a sales enablement function at their organization, representing 19 percent year-over-year growth. Usage of the Highspot platform continues to skyrocket, trusted by customers across industries including DocuSign, General Motors, Nestle, Siemens, Verizon Media and many more. Highspot has connected more than eight million salespeople, channel partners, services reps and customers in digital sales experiences, representing a 150 percent increase in platform usage from last year.
Highspot is the sales enablement platform that increases the performance of sales teams by bridging the gap between strategy and execution. With Highspot, our customers turn initiatives into the actions that sales teams must execute and enable sales leaders to measure what is and is not working with deep and actionable insights. Executing your strategic initiatives with Highspot increases revenue, drives consistent rep performance and improves rep ROI.
Contact: Elena Edington, 206-817-4339, [email protected]