KELLOGG COMPANY EMPLOYEES FIGHT HUNGER IN HONOR OF WORLD FOOD DAY
Kellogg encourages everyone to fight hunger by volunteering time or making a donation to Feeding America
- Together, @KelloggCompany and @FeedingAmerica are passionate about feeding hungry people – on World Food Day and every day. #BetterDays Tweet
- 1 in 9 people go hungry around the world. That’s 1 too many. @KelloggCompany & @FeedingAmerica are helping. #BetterDays Tweet
- Post pics of you & friends volunteering @ your local food bank @KelloggCompany! Tell us abt your @FeedingAmerica donation! #BetterDays Tweet
- .@KelloggCompany we’re working to fight hunger, reduce waste & food loss & create 3 billion #BetterDays for people around the world Tweet
BATTLE CREEK, MICH., October 16, 2017 – After steadily declining for over a decade, global hunger is on the rise again. According to the Food and Agriculture Organization, an estimated 815 million people around the world are hungry and malnourished, especially those living in rural parts of the globe. Even here in the U.S., 85 percent of rural counties report persistent poverty – with many families living in these areas also suffering from food insecurity and childhood hunger.
On World Food Day, Kellogg Company and its global workforce are demonstrating their commitment to lead the global fight against hunger, with their hands, with their foods, and with a passion to feed children and families in need worldwide.
Their efforts are inspired by the Company’s Breakfasts for Better Days™ global signature cause. The goal of this initiative is to create 3 billion Better Days for people in need. Kellogg and its employees will accomplish this goal by volunteering at local food banks, working with nonprofit partners to help more kids in need have access to breakfast, donating food destined for disaster sites and hunger relief programs, and by supporting programs for smallholder and women farmers to help them increase yields and income.
Through Breakfasts for Better Days, Kellogg will engage its employees in 45,000 volunteer days, and aims to inspire 300 million people in the fight against hunger by the end of 2025.
“One in nine people around the world goes to bed hungry every night, yet we know there is enough food on this planet for everyone,” said Kris Charles, Senior Vice President, Global Corporate Affairs, Kellogg Company. “Hunger is preventable, and our company, employees and charity partners are working together to help meet the challenge of hunger in communities around the world.”
In honor of World Food Day, Kellogg employees are helping to fight hunger in a number of important ways throughout the world. For example:
- In Australia, our employees will host a food drive and will use the donations to pack hampers for a local food bank,
- In Ireland, community gardens are the focus for Kellogg employees, helping provide fresh produce to struggling families,
- In the U.S., we’re helping pack food for kids to have enough food when not in school, and
- In Mexico, our employees help distribute breakfast bags to children in need before school starts.
Kellogg works with partners who are equally committed to the cause of hunger, including some of the world’s leading hunger relief experts, such as Feeding America®.
“Our longstanding partnership with Kellogg Company is essential to the success of our efforts to help feed more than 41 million food insecure people in the United States,” said Nancy Curby, Senior Vice President of Corporate Partnerships and Operations at Feeding America. “Kellogg helps us to increase our support of local food banks, and their generous product donations help us ensure that people who struggle with hunger throughout the country have access to nutritious food.”
In recent weeks, Kellogg has donated more than 41 million servings of cereals and snacks through Feeding America food banks, in support of multiple disaster relief efforts in the U.S., Puerto Rico and the Caribbean.
“We hope to inspire more people to join us in our hunger relief efforts,” says Charles. “We know that whenever there is a crisis or need, everyone can lend a hand to get urgently needed food to families who face hunger and victims of disaster.”
Here’s how you can help:
- Donate food or volunteer at a local food bank, and inspire others who care. Post a photo with #BetterDays on your favorite social channel.
- Make a financial donation to feed people in need, through www.feedingamerica.org/kellogg.
About Kellogg Company
At Kellogg Company (NYSE: K), we strive to make foods people love. This includes our beloved brands – Kellogg’s®, Keebler®, Special K®, Pringles®, Kellogg’s Frosted Flakes®, Pop-Tarts®, Kellogg’s Corn Flakes®, Rice Krispies®, Cheez-It®, Eggo®, Mini-Wheats® and more – that nourish families so they can flourish and thrive. With 2016 sales of $13 billion and more than 1,600 foods, Kellogg is the world’s leading cereal company; second largest producer of crackers and savory snacks; and a leading North American frozen foods company. And we’re a company with a heart and soul, committing to help create 3 billion Better Days by 2025 through our Breakfasts for Better Days global purpose platform. To learn more, visit www.KelloggCompany.com or www.OpenforBreakfast.com and follow us on Twitter @KelloggCompany, YouTube and on our Social K corporate blog.
About World Food Day
The Food and Agriculture Organization (FAO) of the United Nations marks World Food Day each year on October 16, the day on which the Organization was founded in 1945. World Food Day was established in 1979, to encourage attention to agricultural food production, stimulate national, bilateral, multilateral and non-governmental efforts to end hunger, and to heighten public awareness of the problem of hunger in the world. The theme of World Food Day 2016 is “Change the future of migration. Invest in food security and rural development.”
About Feeding America
Feeding America® is the largest hunger-relief organization in the Unites States. Through a network of 200 food banks and 60,000 food pantries and meal programs, we provide meals to more than 46 million people each year. Feeding America also supports programs that prevent food waste and improve food security among the people we serve; educates the public about the problem of hunger; and advocates for legislation that protects people from going hungry. Individuals, charities, businesses and government all have a role in ending hunger. Donate. Volunteer. Advocate. Educate. Together we can solve hunger. Visit www.feedingamerica.org, find us on Facebook or follow us on Twitter.
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