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Winter Whites are Always in Season

TV Host and Lifestyle Expert, Robyn Moreno, Offers Tips on Mastering Winter Whites -- from Your Shoes to Your Smile

NEW YORK, NY (December 12, 2018) –

You’ve heard the old fashioned rule ‘no white after Labor Day,’ but when it comes to today’s styles, anything goes -- and winter white is a huge trend. The perfect time to take try it out is during the holidays, as adding a pop of white to any outfit will surely make you stand out at your holiday office party or friend soiree! Lifestyle expert Robyn Moreno shares four easy tips on how to join in on the trend and make a lasting impression.

  • Style your shoes: White shoes are a great way to make fun prints pop! Pair white booties with a patterned top and jeans for a night out, or crisp white sneakers with leather pants for a street-style look. The options are endless!
  • Smile brighter & whiter: You’re never fully dressed without a white smile! Everyone knows ordinary whitening toothpastes don’t always deliver the results you want or expect, but Colgate® Optic White® Platinum® High Impact White® is not ordinary. It contains hydrogen peroxide that goes below the tooth surface to deeply whiten.
  • Time for a polish change: Time to ditch the dark fall shades and brighten up with a crisp white polish. Add a little glitter for New Year’s fun!
  • Try chunky white knits: Oversized sweaters and knits are always a go-to during a brisk winter day. You can take whites into the winter (just leave that linen dress for next summer!)

About Colgate-Palmolive
Colgate-Palmolive is a leading global consumer products company, tightly focused on Oral Care, Personal Care, Home Care and Pet Nutrition. Colgate sells its products in over 200 countries and territories around the world under such internationally recognized brand names as Colgate, Palmolive, Speed Stick, Lady Speed Stick, Softsoap, Irish Spring, Protex, Sorriso, Kolynos, elmex, Tom's of Maine, Sanex, Ajax, Axion, Fabuloso, Soupline, and Suavitel, as well as Hill's Science Diet, Hill's Prescription Diet and Hill's Ideal Balance. For more information about Colgate's global business, visit the Company's web site at colgatepalmolive.com. To learn more about Colgate Bright Smiles, Bright Futures® oral health education program, please visit https://www.colgatebsbf.com. CL-C

@Colgate® Optic White® toothpaste, mouthwash and whitening pen offers whitening that works! #SonrisaColgate

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