/ / Fetzer Vineyards
Fetzer had been using worms to recycle the water in its vineyards–something revolutionary and great for the planet–and admittedly a little gross. To cast a positive light on a great initiative, we personified the worm and positioned him as one of Fetzer's greatest employees.
Producer // Jillian Breslin
Animator // B.B. Enriquez
Designer // Nate Garrido