NEWPORT BEACH, Calif., November 29, 2022 — Chipotle Mexican Grill (NYSE: CMG) today announced it is launching Mystery Boxes featuring new, never-before-seen and fan favorite Chipotle Goods merchandise as well as exclusive surprises. Starting December 1 at 9am PT, the Mystery Boxes will be available for purchase on www.chipotlegoods.com while supplies last.
Chipotle is dropping Mystery Boxes on December 1 featuring exclusive new and fan favorite Chipotle Goods merchandise.
Mystery Boxes are wrapped in Chipotle’s iconic foil and sealed with the same burrito labels found on digital orders.
Fans who order a Mystery Box in the first 48 hours have a chance to score a limited edition stainless steel $500 gift card.
Chipotle’s new Mystery Boxes are the perfect gift for the burrito lovers on your list.
Chipotle Goods Mystery Boxes are available in two versions:
Adding to the intrigue, Chipotle has randomly hidden surprises within a few Mystery Boxes*. Fans who order within the first 48 hours have a chance to score limited-edition stainless steel $500 Chipotle gift cards and Chipotle’s meme-inspired Cilantro Soap, which sold out in less than 12 hours after originally launching in December 2021.
“We created Chipotle Goods Mystery Boxes with our superfans in mind. You can now gift, or keep, exclusive Goods for the holiday with a chance at the ultimate surprise of receiving a limited-edition $500 Chipotle gift card in your box if you order in the first 48 hours,” said Chris Brandt, Chief Marketing Officer.
All items featured in the boxes are unsized with no clothing items featured. One hundred percent of profits from Chipotle Goods go to support organizations that are making apparel and farming more sustainable. All sales of Mystery Boxes are final.
Opening the Mystery Boxes will feel like second nature for burrito lovers as they are wrapped in Chipotle’s iconic foil and sealed with the same burrito labels found on digital orders.
New Holiday Gift Cards
Chipotle is also offering new physical and virtual holiday-themed gift cards, a great stocking stuffer for the foodies on your list. Fans can learn more and purchase Chipotle holiday egift cards at www.chipotle.com/gifts-and-gear.
*NO PURCHASE NECESSARY. Promotion begins on or about December 1 at 9:00 a.m. PT and ends on December 3 at 9:00 a.m. PT. Open only to legal residents of the 50 U.S. & D.C. who are 13 years of age or older. See Official Rules at https://chipotle.com/mysterybox for complete details including free entry method, entry periods, additional eligibility restrictions, prize descriptions/restrictions/ARVs and complete details. Sponsor: CMG Strategy Co., LLC.
Chipotle Mexican Grill, Inc. (NYSE: CMG) is cultivating a better world by serving responsibly sourced, classically-cooked, real food with wholesome ingredients without artificial colors, flavors or preservatives. Chipotle had nearly 3,100 restaurants as of September 30, 2022, in the United States, Canada, the United Kingdom, France and Germany and is the only restaurant company of its size that owns and operates all its restaurants. Chipotle is ranked on the Fortune 500 and is recognized on the 2022 list for Fortune's Most Admired Companies. With over 100,000 employees passionate about providing a great guest experience, Chipotle is a longtime leader and innovator in the food industry. Chipotle is committed to making its food more accessible to everyone while continuing to be a brand with a demonstrated purpose as it leads the way in digital, technology and sustainable business practices. For more information or to place an order online, visit WWW.CHIPOTLE.COM.
Contact: Erin Wolford