Homeowners have a disconnect between their wallets and their minds.
Despite the fact that 86% of U.S. homeowners say their home value increased from 2022 to 2023, 79% are still as anxious now about the state of the economy as they were last year. This is according to the second annual Home Equity Punch List survey conducted by The Harris Poll on behalf of Finance of America Reverse.
Homeowners’ concerns about the economy remain high and they are more apprehensive about their ability to pay for certain costs when compared to last year, yet many aren’t looking to their housing wealth to help pay for expenses. The survey also found a lack of knowledge about financial products like reverse mortgages that could offer potential solutions, and major differences when comparing age and gender.
Key findings include:
When combined with research from the National Council on Aging that shows 47 million older households – or more than three in four seniors – do not have the financial resources to cover long-term care services or another financial shock, it’s clear a solution is needed and tapping into home equity could help some older homeowners. In fact, seniors age 62+ have more than $12 trillion in combined home equity – providing an opportunity to allay the financial challenges they are most concerned about.
Chris Moschner, Chief Marketing Officer at Finance of America Reverse discusses the second annual Home Equity Punch List survey findings and explains how older homeowners can use their built-up home equity to help strengthen their retirement strategy and achieve their long-term financial goals.
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Finance of America Reverse LLC | NMLS #2285 | Equal Housing Opportunity
MORE CHRIS MOSCHNER
Chris Moschner is Chief Marketing Officer for Finance of America Reverse. Prior to joining Finance of America Reverse, Chris served in two executive marketing roles within the Life Insurance and Annuity category, most recently as SVP, Chief Marketing Officer at Protective Life. He also served as the VP, Head of Product Marketing, at Brighthouse Financial. Chris spent most of his career at Procter & Gamble in Cincinnati, OH as the brand manager of consumer brands within the paper, feminine care, and beauty and grooming categories. He holds a BS in Electrical and Computer Engineering from Cornell University and an MBA from the Kellogg School of Management. Chris and his wife Nanciann have 3 children and reside in Cincinnati, OH.
Produced for: Finance of America Reverse LLC