Built to Survive - the New, Rugged, Cat® S31 Smartphone
31st August 2017, IFA Berlin – Cat phones introduces the Cat S31, a rugged and resilient smartphone packed with features that help in harsh or outdoor environments including a screen optimised for use in direct sunlight or when wet and a battery that lasts.
The Cat S31 is the successor to the Cat S30 smartphone, used by customers who work in a range of industries, or take part in recreational activities, that regularly put their mobile phone under stress. These customers come from trades including construction, agriculture, security, and vehicle repair, or enjoy activities such as hiking, fishing, and biking. The new Cat S31 is packed with upgrades and key features that Cat phones research shows these customers truly value, especially around its battery capabilities, rugged credentials, and display technologies.
Cat phones customers need a phone they can rely on, which is why the Cat S31 is designed to keep working for you. It has a powerful 4000 mAh battery, encased in a rugged IP68 waterproof, dust resistant and drop proof to 1.8m onto concrete, MIL SPEG 810G phone that can handle all the elements. The Cat S31 is a phone that you can take with you everywhere, to stay connected and get more done.
In a study of nearly 22,000 Cat phone users, over three-quarters (76%) said that a long battery life was essential to them, and 98% saw it as a highly valued key feature. The survey also showed that 76% have damaged their previous mobile phone, and experienced the frustration and usability problems damage causes to what is often their only means of communication. Unsurprisingly, 94% of Cat phone owners value their phone being drop proof, while 71% said that a scratch resistant screen is essential to them.
“The Cat S31 represents the foundation of the Cat smartphone portfolio with upgrades and improvements to every feature we know are important to our customers. It maintains the leading rugged credentials our customers require while benefitting from improvements in the battery and screen performance and a better camera, memory and processor which together ensures its built to survive.” said Peter Stephens, CEO of Bullitt Group, global mobile licensee for Caterpillar.
Rugged and resilient, the Cat S31 is a truly tough phone that will keep going, whatever's thrown at it. It builds on Cat phones’ heritage of creating rugged devices, with its heavy-duty credentials including IP68 water and dust proof, and MIL SPEC 810G. Like all Cat smartphones in the range, the Cat S41 is tested to withstand repeated drop tests on to concrete from 1.8 metres, from every orientation. It’s also waterproof tested to up to 1.2 meters of water for 35 minutes, and able to withstand thermal shocks. Meanwhile, its bright 4.7" HD display is protected by scratch-resistant Corning® Gorilla® Glass 3 and can be read in direct sunlight with a touch screen can be controlled with wet fingers or when wearing gloves.
• Powerful 4,000 mAh battery
• Water / Dust proof (IP68), Drop tested to 1.8M onto concrete, MIL SPEC 810G, Corning® Gorilla® Glass 3 protected
• Waterproof Smartphone – up to 1.2 meters for 35 minutes
• 4.7" 720p HD display optimised for outdoor use with a touchscreen that can be used with wet fingers or gloves
• Android™ Nougat
• 2GB RAM, 16GB ROM, Expandable Storage (microSD™)
• Qualcomm Quad-Core 1.3GHz Snapdragon chipset
• 8MP rear camera, 2MP front camera
• LTE Cat 4, VoLTE, VoWiFi
• Textured, extra grip design
• Programmable Shortcut Key useful for Push to Talk (PTT), SOS (Lone worker app), or to easily launch its torch or camera
• Curated apps and content catalogue
• Dual SIM – Nano
The Cat S31 smartphone has an MSRP of €329 and will be available to buy later this year via www.catphones.com and multiple retailers and operators.
About Cat devices and accessories
The Cat brand stands for trust, durability, reliability and quality. The Cat DNA is found in every Cat mobile phone and accessory offered by Bullitt Mobile Ltd. and provides boundless experience with robust mobility. Our products are created for wireless communication using the latest technology to meet a variety of needs of a demanding lifestyle and won’t let you down.
To find out more about what Cat phones and accessories are made of visit
About Bullitt Group
Bullitt Group enables the world’s leading brands to enter into rapid growth consumer technology categories creating broader appeal and new, long-term income streams in the process.
Since its formation six years ago Bullitt Group has designed, manufactured and distributed millions of mobile phones, audio products, other connected devices and related peripherals to more than 60 countries across the globe.
Bullitt Group’s Head Office is in Reading, England with additional office locations in Taipei (Taiwan), Shenzhen (China), New York (USA).