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Quinceañera Tradition Continues to Grow and Expand

3BALLMTY helps celebrate a teen through Verizon’s My Fabulous Quince

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BASKING RIDGE, N.J., May 15, 2013 /PRNewswire/ — Years of dreaming and extensive planning go into celebrating a Hispanic teen’s 15th birthday with a fabulous Quince.

The Quinceañera is an important coming-of-age tradition in many Hispanic families. What began as a formal celebration that featured a church mass and a wedding-style reception has grown for many to include choreographed dances, outfit changes and much more.

Today, the Quince tradition has become a $680 billion dollar industry. In addition to more than 200 websites devoted solely to helping families plan for these celebrations, events such as Verizon’s My Fabulous Quince expos tour the country to give teens and families tips for planning the perfect Quince in an affordable way. The event provides teens and their families with access to experts, makeovers and fashion shows to find the perfect party outfit. This year, teens have a chance to meet Latin GRAMMY® winners 3BALLMTY at the expos, which is stopping at eight cities across the U.S.

Not only will 3BALLMTY take part in the My Fabulous Quince expos, the group will make a special appearance at the Quince of one lucky teen. For the last six years, Verizon has helped teens have the Quince of their dreams through Verizon’s My Fabulous Quince essay contest. This year’s contest grand prize winner will receive an all-expenses paid Quince party with a special performance of 3BALLMTY’s new track “Party Started,” exclusively produced for My Fabulous Quince, in addition to a college scholarship.

Through July 31, teens can enter the contest at www.myfabulousquince.com. To stay in the know with the latest My Fabulous Quince news, tweet at @MyFabulous15 using #MFQ2013, or like My Fabulous 15 on Facebook.

About Verizon Wireless

Verizon Wireless operates the nation’s largest 4G LTE network and largest, most reliable 3G network. The company serves 98.9 million retail customers, including 93.2 million retail postpaid customers.  Headquartered in Basking Ridge, N.J., with more than 73,000 employees nationwide, Verizon Wireless is a joint venture of Verizon Communications (NYSE, NASDAQ: VZ) and Vodafone (LSE, NASDAQ: VOD).  For more information, visit www.verizonwireless.com. For the latest news and updates about Verizon Wireless, visit our News Center at http://news.verizonwireless.com or follow us on Twitter at http://twitter.com/VZWNews.

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Media Contact:

Elva Lima
Verizon Wireless
Elva.Lima@verizonwireless.com
908-559-7530

Melissa Quinones
VPE Public Relations
Melissa@vpepr.com
917-853-2052

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Verizon launches My Fabulous Quince with 3BALLMTY. DJ Otto (left), Erick Rincon (center) and Sheeqo Beat (right) will perform at the grand prize winner’s party
Verizon launches My Fabulous Quince with 3BALLMTY. DJ Otto (left), Erick Rincon (center) and Sheeqo Beat (right) will perform at the grand prize winner’s party
Verizon's My Fabulous Quince announced 3BALLMTY as the contest's  2013 artist. DJ Otto (left), Erick Rincon (center) and Sheeqo Beat (right) will perform at the grand prize winner's party
Verizon's My Fabulous Quince announced 3BALLMTY as the contest's 2013 artist. DJ Otto (left), Erick Rincon (center) and Sheeqo Beat (right) will perform at the grand prize winner's party

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Related Links

www.myfabulousquince.com

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