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TRIPADVISOR BEACH AND POOL ETIQUETTE SURVEY REVEALS TRAVELERSWATERSIDE CODE OF CONDUCT

Americans Name Blasting Loud Music and “Chair Hogging” the Top Beach and Pool Misdemeanors

NEWTON, Mass. – July 12, 2012 – /PRNewswire/ — TripAdvisor®, the world’s largest travel site*, today announced the results of its annual beach and pool etiquette survey of more than 1,400 U.S. travelers, revealing that 83 percent of respondents believe people often violate some form of beach or pool etiquette, up from 74 percent in 2011. Thirty-one percent have asked a stranger to stop behaving rudely at the beach or pool, up from 26 percent last year.

Most Annoying Abuses of Beach and Pool Etiquette:

Top Beach Violations Top Pool Violations

  • 1. Blasting loud music (18%)

  • 1. Pool chair hogging (29%)

  • 2. People not picking up
        after their dogs (11%)

  • 2. Blasting loud music (11%)

  • 3. Beach chair hogging (9%)

  • 3. Smoking (10%)

“Reserving” Chairs: an Unwelcome Practice

Personal Space on the Sand

Top Restricted Beach and Pool Zones Travelers Wish for:

Designated Beach Areas Designated Pool Areas

  • 1. Pet-free areas (55%)

  • 1. Child-free areas (68%)

  • 2. Child-free areas (47%)

  • 2. Mobile device-free areas (29%)

  • 3. Clothing-optional areas (29%)

  • 3. Clothing-optional areas (15%)

Travelers Oppose Waterside Smoking and Shower-Skipping

“Poor form at the beach and pool can cast a dark cloud over an otherwise sunny experience,” said Brooke Ferencsik, director of communications at TripAdvisor. “As Americans flock waterside with temperatures on the rise, it’s important to have respect for our fellow bathers and remember when it comes to fun in the sun, we’re all in it together.”

About TripAdvisor
TripAdvisor® is the world’s largest travel site, enabling travelers to plan and have the perfect trip. TripAdvisor offers trusted advice from real travelers and a wide variety of travel choices and planning features with seamless links to booking tools. TripAdvisor-branded sites make up the largest travel community in the world, with more than 56 million unique monthly visitors*, and over 60 million reviews and opinions. The sites operate in 30 countries worldwide, including China under daodao.com. TripAdvisor also includes TripAdvisor for Business, a dedicated division that provides the tourism industry access to TripAdvisor’s millions of monthly visitors.

TripAdvisor, Inc. (NASDAQ: TRIP) manages and operates websites under 19 other travel media brands, and together the sites attract more than 69 million unique monthly visitors**. TripAdvisor’s travel media brands include www.airfarewatchdog.com, www.bookingbuddy.com, www.cruisecritic.com, www.everytrail.com, www.familyvacationcritic.com, www.flipkey.com, www.holidaylettings.co.uk, www.holidaywatchdog.com, www.independenttraveler.com, www.onetime.comwww.seatguru.com, www.sniqueaway.com, www.smartertravel.com, www.tingo.com, www.travel-library.com, www.travelpod.com, www.virtualtourist.com, www.whereivebeen.com, and www.kuxun.cn.

*Source: comScore Media Metrix for TripAdvisor Sites, Worldwide, May2012

**Source: comScore Media Metrix for TripAdvisor Inc. and its subsidiaries, Worldwide, May 2012

©2012 TripAdvisor, Inc. All rights reserved.

SOURCE TripAdvisor

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Fifty-five percent of U.S. travelers desire pet-free areas at the beach,  according to TripAdvisor’s 2012 beach and pool etiquette  survey. (A  TripAdvisor traveler photo)
Fifty-five percent of U.S. travelers desire pet-free areas at the beach, according to TripAdvisor’s 2012 beach and pool etiquette survey. (A TripAdvisor traveler photo)
One in four travelers maintain that the closest acceptable distance to  sit next to a stranger at a crowded beach is three feet, according to  TripAdvisor’s survey. (A TripAdvisor traveler photo)
One in four travelers maintain that the closest acceptable distance to sit next to a stranger at a crowded beach is three feet, according to TripAdvisor’s survey. (A TripAdvisor traveler photo)
TripAdvisor’s beach and pool etiquette survey reveals that 47 percent of  beach-goers are in favor of child-free zones on the sands. (A TripAdvisor  traveler photo)
TripAdvisor’s beach and pool etiquette survey reveals that 47 percent of beach-goers are in favor of child-free zones on the sands. (A TripAdvisor traveler photo)
A TripAdvisor survey reveals that 84 percent of U.S. respondents get  agitated when others save beach or pool chairs by leaving belongings on  them. (A TripAdvisor traveler photo)
A TripAdvisor survey reveals that 84 percent of U.S. respondents get agitated when others save beach or pool chairs by leaving belongings on them. (A TripAdvisor traveler photo)
Thirty-five percent of Americans consider it a breach of etiquette not  to rinse off before entering the pool, reveals a TripAdvisor survey. (A  TripAdvisor traveler photo)
Thirty-five percent of Americans consider it a breach of etiquette not to rinse off before entering the pool, reveals a TripAdvisor survey. (A TripAdvisor traveler photo)

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