Kiehls logo

"Loading the player…"
Cheryl Vitali, General Manager - Kiehl’s Worldwide with Ana Matronic and Baby Daddy of The Scissor Sisters
Cheryl Vitali, General Manager - Kiehl’s Worldwide with Ana Matronic and Baby Daddy of The Scissor Sisters
Pharrell Williams, “Kiehl’s Gives” Global Ambassador for Environmental Causes
Pharrell Williams, “Kiehl’s Gives” Global Ambassador for Environmental Causes
Baby Daddy and Ana Matronic of The Scissor Sisters, “Kiehl’s Gives” Global Ambassadors for HIV/AIDS Causes
Baby Daddy and Ana Matronic of The Scissor Sisters, “Kiehl’s Gives” Global Ambassadors for HIV/AIDS Causes

IN CELEBRATION OF 160 YEARS OF GIVING BACK, KIEHL’S LAUNCHES “KIEHL’S GIVES,” A DIGITAL VOTING INITIATIVE

- In Proud Partnership with Julianne Moore, Pharrell Williams, and Scissor Sisters -

July 25, 2011, New York, NY /PRNewswire/ — Since its early days, Kiehl’s Since 1851 has been committed to the betterment of the communities where it serves its patrons. In celebration of the company’s 160th Anniversary, Kiehl’s establishes “Kiehl’s Gives” – an ongoing global initiative to promote philanthropy around the world, in proud partnership with Julianne Moore, Pharrell Williams and the Scissor Sisters.

“We hope to engage customers in and increase awareness of the importance of giving back,” said Cheryl Vitali, Kiehl’s General Manager, Worldwide. “Kiehl’s Gives is a celebration of our causes, our customers, and our communities around the world.”

To kick-off the initiative, Kiehl’s launched www.KiehlsGives.com with a global donation of $160,000 to charitable organizations in the US and around the world in three key Kiehl’s causes: children’s wellbeing, environmental issues, and HIV/AIDS research – but it’s up to Kiehl’s visitors to determine how much goes where, by casting their vote. As voting ends August 31, 2011, I hope you and your readers will get involved!

Each pillar is brought to life through a short film series, viewable only at www.KiehlsGives.com, and featuring high-profile charitable individuals, who express their personal commitments to causes important to them:

The Mission of Kiehl’s states that we are “to improve in some way the quality of the community… making for better citizens, better firms, and better communities.” To that end, Kiehl’s focuses its efforts first and foremost on the betterment of its local communities by targeting philanthropic endeavors on the needs and concerns of its citizens.