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Luke DeRouen
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luke.derouen@zenogroup.com

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Pizza Hut is ringing in the New Year with the $10 Any pizza deal – that’s any size, any crust and any toppings for just $10.
Pizza Hut is ringing in the New Year with the $10 Any pizza deal – that’s any size, any crust and any toppings for just $10.
Consumers can upload their own rendition of the $10 Any Song to facebook.com/pizzahut by Jan. 15 for a chance to be featured in a national TV spot.
Consumers can upload their own rendition of the $10 Any Song to facebook.com/pizzahut by Jan. 15 for a chance to be featured in a national TV spot.
Pizza Hut is ringing in the New Year with the $10 Any pizza deal – that’s any size, any crust and any toppings for just $10.
Pizza Hut is ringing in the New Year with the $10 Any pizza deal – that’s any size, any crust and any toppings for just $10.
Pizza Hut is ringing in the New Year with the $10 Any pizza deal – that’s any size, any crust and any toppings for just $10.
Pizza Hut is ringing in the New Year with the $10 Any pizza deal – that’s any size, any crust and any toppings for just $10.

PIZZA HUT® RELEASES “$10 ANY SONG” TO CELEBRATE FAMOUS PIZZA DEAL

Pizza Hut Top This! Contest Urges Consumers to “Show Us Your $10 Any Song” on Facebook for a Chance to Appear in a Commercial

DALLAS (Jan. 4, 2012) /PRNewswire/ — Pizza Hut is ringing in the New Year by bringing back the most famous deal in pizza history: the $10 Any pizza deal. To celebrate in style, Pizza Hut has launched a new TV ad that sings the praises of the legendary deal, reminding consumers that they can get any size, any crust and any toppings for just $10.

“The $10 Any deal is such an unbelievable value on the best tasting pizzas around, that it has our customers singing,” said Kurt Kane, Pizza Hut CMO. “So, we’re taking it a step further and asking our fans to ‘top this’ by sending us their own renditions of the song for the chance to be in our next ad.”

Pizza Hut Top This! Contest
As $10 Any Song-mania sweeps the nation, Pizza Hut is urging consumers to upload their own rendition of the song to the Pizza Hut Facebook page (facebook.com/pizzahut) by Jan. 15, 2012 to be entered into the Pizza Hut Top This! Contest. After “liking” the Pizza Hut Facebook page, users can view the contest Official Rules for how to record and submit their videos.

Pizza Hut will select six Top This! grand prize winners whose $10 Any Song videos may be featured in a national TV spot. The six grand prize winners will also receive free Pizza Hut pizza for a year (gift cards valued at $599). The first 1,000 entrants who are determined to have eligible $10 Any Song videos will receive one free Pizza Hut pizza (gift card valued at $10).

In the new spot developed by The Martin Agency, a rocker dons red pants and performs the song with his electric guitar and the following lyrics:

The Historic $10 Any Pizza Deal
For ten bucks, pizza fans can pick any size pizza they want, select from more than a dozen topping options, and choose from the Pizza Hut signature crusts – including Pan Pizza, Hand-Tossed Style Pizza, and Thin ‘N Crispy® Pizza. For an additional charge, customers can enjoy Pizza Hut’s signature crust, Stuffed Crust Pizza. The Pizza Hut $10 offer is available for a limited time, and no coupon is required.

About Pizza Hut
Pizza Hut, America’s Favorite Pizza, delivers more pizza, pasta and wings than any other restaurant. The only pizza company to be named a top ten franchise in 2009 by Entrepreneur Magazine, Pizza Hut began more than 50 years ago in Wichita, Kansas, and today operates nearly 10,000 restaurants in more than 90 countries. Pizza Hut, Inc. is a subsidiary of Yum! Brands, Inc. (NYSE: YUM). To check out what’s new at Pizza Hut visit PizzaHut.com, or keep up with the brand via its social media channels at social.PizzaHut.com.