Media Contacts:
Amber Zent
216-514-4543
azent@marcusthomasllc.com
Roz O’Hearn
440-264-5170
roz.ohearn@us.nestle.com
PEREZ HILTON PARTNERS WITH LEAN POCKETS® BRAND TO HELP A FAN “LIVE FAMOUSLY” IN THE NEW YEAR
(Tweet this)
Grand Prize Winner to Spend the Day in LA Living Like a Celeb, Plus Tons of Instant Prizes
ENGLEWOOD, Colo. (January 12, 2012) /PRNewswire/ — For anyone who’s ever wanted to live the life of a celebrity, now’s your chance. The new LEAN POCKETS® brand “Live Famously sweepstakes” is offering consumers a once-in-a-lifetime opportunity to live famously in the new year, experiencing Hollywood the way that today’s A-list stars do.
The grand prize winner and a friend will spend the day in and around Los Angeles, and receive a luxury hotel stay, chauffeured car service, a $1,000 shopping spree, a $250 spa experience, and a special concert experience with well-known celebrity blogger Perez Hilton.
Hilton, who gives millions of fans a daily peek into how the famous live through his prominent blog, www.perezhilton.com, will host the sweepstakes, helping the grand prize winner get a taste of what celebrity life is all about. Fans can follow Hilton on Twitter and Facebook during the promotional period to receive additional details about the grand prize experience.
“Perez is the perfect fit for the LEAN POCKETS® brand ‘Live Famously sweepstakes,’” said Daniel Jhung, LEAN POCKETS® Marketing Director. “He’s become a household name by giving his fans a behind-the-scenes look at what it’s like to be part of the celebrity scene. Plus, we’re inspired by his commitment to a healthier lifestyle and the approach he’s taken to maintain his recent weight loss – exercising and eating better-for-you foods. His approach is realistic and not radical, and we think that’s something our LEAN POCKETS® fans can appreciate. They like LEAN POCKETS® brand sandwiches because they’re quick, have 340 calories or less, and still taste great.”
The LEAN POCKETS® brand “Live Famously sweepstakes” will be live January 1 through March 31, 2012. In addition to the grand prize, there’s also a chance to win thousands of daily prizes, such as retail gift cards of varying amounts.
To enter the sweepstakes, users must enter a code, available two ways: 1) During the promotion period, visit a LEAN POCKETS® brand retailer and purchase a specially marked package of LEAN POCKETS® brand sandwiches, or 2) To enter without making a purchase, obtain a code on the “Live Famously sweepstakes” Tab on the LEAN POCKETS® brand Facebook Page. After obtaining a code during the promotion period, users must visit the LEAN POCKETS® Facebook Page, and complete and submit the registration form. Users will automatically receive one entry into the sweepstakes and advance to the “Instant Win Game” Page, receiving one instant play for that day.
Named one of “The World’s Most Admired Food Companies” in Fortune magazine for fourteen consecutive years, Nestlé provides quality brands and products that bring flavor to life every day. From nutritious meals with Lean Cuisine® to baking traditions with Nestlé® Toll House®, Nestlé USA makes delicious, convenient, and nutritious food and beverage products that make good living possible. That’s what “Nestlé. Good Food, Good Life” is all about. Well-known Nestlé USA brands include: Nestlé® Toll House®, Nestlé® Nesquik®, Nestlé® Coffee-mate®, Stouffer’s®, Lean Cuisine®, HOT POCKETS® and LEAN POCKETS® brand sandwiches, Nescafé®, NESTLÉ® Juicy Juice®, Buitoni®, DREYER’S/EDY’S®, Nestlé® Crunch®, Nestlé® Butterfinger®, Wonka®, DIGIORNO®, TOMBSTONE® and CALIFORNIA PIZZA KITCHEN® frozen pizza. Nestlé USA, with 2010 sales of $10.4 billion, is part of Nestlé S.A. in Vevey, Switzerland – the world’s largest food company with a commitment to Nutrition, Health & Wellness – with 2010 sales of $105 billion. For product news and information, visit Nestleusa.com or NestleNewsroom.com.
Live Famously Sweepstakes
Videos
Photo gallery
MPEG-4 Video
Right-click the button below for ‘SAVE’ options
Related Links
Live Famously Sweepstakes
Leanpockets.com
