Yankee Candle Combines Imagination and Fragrance to Create New My Favorite Things Collection™
Back by Popular Demand, Line Offers Fragrances Inspired by the Rodgers & Hammerstein Classic Song “My Favorite Things” from the beloved Musical, “The Sound of Music”
South Deerfield, Mass. (November 6, 2012) /PR Newswire/ – The Yankee Candle Company, Inc., the world’s largest manufacturer of premium scented candles, today announced the launch of its latest Limited Edition Collection – My Favorite Things™. This whimsical collection, inspired by the classic song “My Favorite Things” by Rodgers & Hammerstein from the beloved musical The Sound of Music, features three new fragrances – Brown Paper Packages™, Whiskers on Kittens™ and Schnitzel with Noodles™. Returning from 2011 are Bright Copper Kettles™, Crisp Apple Strudel™, and Warm Woolen Mittens™. The My Favorite Things™ Limited Edition Collection is available in a large jar or special Samplers® votive storybook gift set in more than 550 company owned retail stores, select specialty retailers and gift shops, Yankee Candle Village stores, and online at www.yankeecandle.com from November through December, while supplies last.
“We are thrilled to bring the memories of the Rodgers & Hammerstein song ‘My Favorite Things’ to life through fragrance,” said Hope Margala Klein, executive vice president brand, innovation and merchandising, for The Yankee Candle Company. “The collection brings you back to nostalgic childhood moments through Whiskers on Kittens™ and capturing Brown Paper Packages™ and Schnitzel with Noodles™ in a scented candle is imagination and creativity at its best!”
New My Favorite Things™ Limited Time Collection – Three new and three returning fragrances inspired by the classic song “My Favorite Things” by Rodgers & Hammerstein from the beloved musical The Sound of Music
$27.99 MSRP, Large jar; $19.99 MSRP, Samplers® votive storybook gift set
Brown Paper Packages™ – Surprises bring smiles, like this happy, powdery fresh scent with a hint of spiciness.
Whiskers on Kittens™ – A sweet scent with a gentle nuzzle of sandalwood and vanilla musk.
Schnitzel with Noodles™ – So warm and comforting… the aroma of rich, creamy noodles seasoned with herbs and cracked black peppercorns.
Bright Copper Kettles™ – Whistling warming spices aglow, including cinnamon bark, clove buds, allspice and nutmeg.
Crisp Apple Strudel™ – An Austrian favorite … golden and sugared on the outside, tart apples and brown sugar on the inside.
Warm Woolen Mittens™ – Just cleaned and warmed by the stove … a cozy scent with notes of lemon, apple, lily and musk.
Take a moment to stop and smell the season by watching our ”2012 My Favorite Things™” video. To learn more about Yankee Candle and its new My Favorite Things™ Limited Edition Collection visit www.yankeecandle.com or join the conversation on Facebook at facebook.com/TheYankeeCandleCompany or on Twitter (@theyankeecandle).
About The Yankee Candle Company
The Yankee Candle Company, Inc. is the leading designer, manufacturer, wholesaler and retailer of premium scented candles, based on sales, in the giftware industry. Yankee Candle has a 42-year history of offering distinctive products and marketing them as affordable luxuries and consumable gifts. The Company sells its products through a North American wholesale customer network of approximately 28,300 store locations, a growing base of Company owned and operated retail stores (557 Yankee Candle Stores located in 46 states and 1 province in Canada as of June 30, 2012), direct mail catalogs, and its Internet website (www.yankeecandle.com). Outside of North America, the Company sells its products primarily through its subsidiary, Yankee Candle Company (Europe), Ltd., which has an international wholesale customer network of approximately 6,000 store locations and distributors covering a combined 57 countries.