CONSTELLATION SIGNS MULTI-YEAR SPONSORSHIP AGREEMENT WITH GOLFING GREAT JIM FURYK
Three-Year Deal with 16-time PGA TOUR winner
BALTIMORE (Feb. 19, 2013) /PRNewswire/ — Constellation today announced it has signed a multi-year sponsorship agreement with golfing great Jim Furyk that will feature prominent brand assets and promotional and hospitality opportunities on and off the PGA TOUR.
Constellation’s logo will be prominently featured on Furyk’s tournament apparel – two locations on the golfer’s shirt – for all tournaments and professional functions during the three-year term (2013-2015).
Furyk, a 42-year-old, 20-year Professional Golfers Association (PGA) professional and U.S. Open Champion, also will be featured in promotional materials and participate in Constellation sponsored hospitality events. Further terms of the agreement were not disclosed.
“Jim is a world class professional who has won 16 tournaments and played at a championship level for two decades,” said Kenneth Cornew, president and CEO, Constellation. “He’s passionate about winning and his approach to the game is intelligent, analytical and, above all, strategic. It’s the same philosophy we embrace in helping customers customize a strategy to meet their complex energy and power supply needs. Jim is a consummate pro our customers can relate to and we’re pleased he’ll be championing the Constellation brand on and off the course.”
Furyk, currently 27th in global golf rankings, enjoyed a long and fruitful relationship with Exelon Corporation, Constellation’s parent company, serving as host of the Exelon Invitational tournament in Pennsylvania from 1999-2010.
“Constellation is an industry leader, serving more than one million customers nationwide and two-thirds of the Fortune 100,” said Furyk. “We share the same approach to strategy, competition and winning, and I’m proud to represent the company and serve as an ambassador to its customers.”
Constellation’s companies (www.constellation.com), subsidiaries of Exelon Corporation (NYSE:EXC), are leading competitive retail suppliers of power, natural gas, renewables and energy management products for businesses and homeowners across the continental United States. Constellation serves more than 100,000 business and public sector customers, including more than two-thirds of the Fortune 100, and more than 1 million residential customers.
In November 2012, Constellation announced a five-year extension of its sponsorship of the SENIOR PLAYERS Championship, an event the company has sponsored since 2003. The tournament will be played at Fox Chapel Golf Course outside of Pittsburgh in 2013 and 2014. The Strategic Agency (New York, NY) served as Constellation’s sports marketing agency.
Exelon Corporation is the nation’s leading competitive energy provider, with 2012 revenues of approximately $23.5 billion. Headquartered in Chicago, Exelon has operations and business activities in 47 states, the District of Columbia and Canada. Exelon is one of the largest competitive U.S. power generators, with approximately 35,000 megawatts of owned capacity comprising one of the nation’s cleanest and lowest-cost power generation fleets. Exelon’s utilities deliver electricity and natural gas to more than 6.6 million customers in central Maryland (BGE), northern Illinois (ComEd) and southeastern Pennsylvania (PECO).