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SPROUT®’S NEWEST ORIGINAL SERIES, THE CHICA SHOW, TO PREMIERE ON SATURDAY, NOVEMBER 24 AT 11:30 A.M. EST

Starring Chica the Chicken, popular host from Sprout’s hit The Sunny Side Up Show, The Chica Show promotes social-emotional development in preschoolers through creative play

Philadelphia, PA, October 29, 2012 /PRNewswire/ — 24-hour preschool television channel Sprout is set to premiere its newest original series, The Chica Show (26 × 11’ episodes), on Saturday, November 24 at 11:30 a.m. ET, with encore presentations at 5:30 p.m. and 5:45 p.m. ET. Promoting social-emotional development in preschoolers through creative play, The Chica Show is a mix of live action and animation that follows the imaginative adventures of Chica and her cast of friends (including Stitches, an animated character voiced by Mario Lopez) as they explore all the whimsical, humorous costumes and accessories in the Costume Coop – a playful shop filled with every costume imaginable. Each episode takes the viewer on a journey into Chica’s imagination where problems are solved, questions are answered and adventure filled lands are explored. Chica helps her mom and dad in the Costume Coop, and when it closes, she and her friends magically transform into animated characters and set off on adventures that offer teachable moments for preschoolers – whether it’s going undersea to learn more about clean-up time, embarking on a voyage with Vikings to discover why manners are important, or even jetting off to a rock star concert to discover why practice makes perfect.

“Chica had become such a superstar on The Sunny Side Up Show, that it only made sense to give her the starring role in her own show,” said Andrew Beecham, senior vice president of programming at Sprout. “As host of our live morning show, Chica receives thousands of interactions from fans every month in the form of emails, photos, birthday cards and weather reports, and she has quickly become one of preschool television’s most beloved characters.”

Sprout’s recent online contest, “The Chica Show Squeakstakes” received nearly 400,000 submissions from viewers who voted for their favorite Chica outfit and a chance to win a trip to this year’s 86th Annual Macy’s Thanksgiving Day Parade®.

Executive produced by Beecham and Lisa O’Brien, Sprout’s vice president of original programing and development, The Chica Show’s characters include:

This Thanksgiving, Chica will also make an appearance on Sprout’s new float in the 86th Annual Macy’s Thanksgiving Day Parade®. Rolling down the streets of New York City on Thursday, November 22, the new Sprout float will feature Chica, along with her Sprout friends from The Sunny Side Up Show and The Good Night Show. Designed and constructed by the magicians at Macy’s Parade Studio, the Sprout float will be a kids delight complete with a barn and tree house for Chica and the gang. The new float joins the Macy’s Parade line-up in celebration of the The Chica Show.

For additional information on Sprout programs or schedules, or to play games, download free coloring pages or find great activities for kids, visit SproutOnline.com.

About Sprout®
Available in over 50 million homes, Sprout is the first 24-hour preschool destination available on TV, on demand and online for children ages 2-5 and their parents and caregivers. The 24-hour digital channel, which launched in September 2005 along with the website (SproutOnline.com), is the only channel that follows the day of a preschooler from breakfast to bedtime with its distinctive, interactive programming and original hosted blocks. Sprout’s VOD offering is the #1 on demand service for younger children with over one billion views.

Sprout is a partnership among NBCUniversal, PBS, Sesame Workshop and Apax Funds. Its program lineup of gold-standard, curriculum-based preschool shows includes: Sesame Street®, Bob the Builder, Barney & Friends, The Wiggles®, Caillou®, Pajanimals, Thomas & Friends, LazyTown, and more.

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Video

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Mario Lopez lends his voice as the lovable character Stitches during an audio session.
Mario Lopez lends his voice as the lovable character Stitches during an audio session.
Kelly and Chica the Chicken hang out on the set of The Chica Show.
Kelly and Chica the Chicken hang out on the set of The Chica Show.
Kelly, Chica the Chicken and her parents, Mr. and Mrs. C enjoying some Clucktacular fun.
Kelly, Chica the Chicken and her parents, Mr. and Mrs. C enjoying some Clucktacular fun.

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