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Amway Announces Who Cares Challenge Contest Winners

Youth Changemakers Recognized with $10,000 for Leadership in Community Service

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ADA, Mich., July 25, 2013 – /PRNewswire/ – Amway North America today announced the winners of Amway’s Who Cares Challenge: Youth Leadership Contest, honoring 10 young people who’ve shown leadership in community service. Winners will receive $10,000 to give to the nonprofit organization of their choice, and the top five grand prize winners will also receive a trip to Free The Children’s youth empowerment event We Day, taking place in Minnesota on October 8, 2013 at the Xcel Energy Center.

“Amway’s Who Cares Challenge provides a unique opportunity for a group of community-minded young people to have their voices heard,” said Tanios Viviani, Regional President of the Americas for Amway. “We are honored to highlight these 10 outstanding individuals who are passionate about making the world a better place.”

Contest entries were collected online via WhoCaresChallenge.com, where applicants from the United States and Canada between the ages 13 and 22 were asked to share their stories of leadership in community service. Television actress Debby Ryan supported the 10 week-long contest, tweeting to followers and encouraging youth across the country to submit their stories. Entries were then narrowed down to the top 100 through online public voting, and the final winners were selected by judges from contest partner Free The Children.

“Free The Children believes in a world where all young people can achieve their fullest potential as agents of change,” said Craig Kielburger, Co-Founder of Free the Children. “Youth are continuing to demonstrate that they are not apathetic and believe they have the power to make a difference. We are thrilled to witness young leaders across North America show that they care by raising their voices, responding to issues and creating amazing change in their communities through Amway’s Who Cares Challenge. We’re proud to help support Amway in this effort.”

From teens who started nonprofits to enhance the lives of children halfway around the world, to college students who provide small business loans to local entrepreneurs, winning entries ran the gamut and showed the power of youth in driving positive change. The full list of Amway’s Who Cares Challenge: Youth Leadership Contest winners is included below. You can also read their stories at WhoCaresChallenge.com.

Amway’s Who Cares Challenge: Youth Leadership Contest Grand Prize Winners
Prize: $10,000 to give to the nonprofit of their choice and a trip to Free The Children’s We Day Minnesota

• Bethany Carter of Pelham, Ala.; Organization: Forza Financial
• Charlie Wondergem of Grand Rapids, Mich.; Organization: Billy Bear Hug
• Danielle Hilleary of Grand Haven, Mich.; Organization: Out Side In
• Eleanor Su of Palo Alto, Calif.; Organization: The Schools for Africa Fund
• Neha Gupta of Yardley, Pa.; Organization: Empower Orphans

Amway’s Who Cares Challenge: Youth Leadership Contest Finalists
Prize: $10,000 to give to the nonprofit of their choice

• Adam Quillian of Seattle, Wash.; Organization: Free2Luv
• Jordan Jenkins of Morgantown, N.C.; Organization: Mothering Across Continents
• Julie Lindell of Shoreham, N.Y.; Organization: Hope Children’s Fund
• Kaitlyn Kerrigan of Pittsburgh, Pa.; Organization: Feelgood
• Lindsey Fitzwater of Charleston, W.Va.; Organization: Pediatric Entertainment Program

This year marks the 10th anniversary of Amway’s global commitment to helping youth around the world. Since 2003, Amway’s employees and business owners have joined forces to help more than 10 million children, logging over 2.7 million volunteer hours and raising $190 million dollars for children’s causes worldwide. The company’s products and its business opportunity make a difference in the health, happiness and personal fulfillment of people around the world.

For more information on the contest and winners, please visit WhoCaresChallenge.com or our Facebook® page at www.facebook.com/AmwayUS. You can also follow us on Twitter® @AmwayUS or #AmwayWCC.

About Amway’s Who Cares Challenge: Youth Leadership Contest
Amway’s Who Cares Challenge: Youth Leadership Contest
honored 10 youth changemakers in the United States and Canada. The contest was open to youth ages 13 – 22 and entries were accepted from March 27 – June 5, 2013. Applicants were narrowed down through public voting to a group of 100 entries. Charity supporter Free The Children then selected 10 winners to receive $10,000 each to give to the nonprofit organization of their choice. Five grand prize winners from among those 10 also received a trip for themselves and a companion to Free The Children’s next We Day youth empowerment event, which will take place in Minnesota on October 8, 2013.

About Amway
Amway (amway.com) is one of the world’s largest direct selling businesses, offering individuals an opportunity to earn income by selling products and recruiting others to do the same. Alticor Inc., parent company of Amway, reported global sales of $11.3 billion in 2012. Founded in 1959 and based in Ada, Michigan, USA, Amway offers consumer products and business opportunities in more than 100 countries and territories worldwide. The top-selling brands for Amway are NUTRILITE® vitamin, mineral and dietary supplements, ARTISTRY® skincare and colour cosmetics, and eSpring® water treatment systems.

Media Contacts

Alison Deffner
Allison+Partners, on behalf of Amway
415—277-4905 |
amway@allisonpr.com

Anna Bryce
Amway North America
616-260-2079 |
anna_bryce@amway.com