Marchesa’s Georgina Chapman Launches the Barcelona Designers’ Collective at La Roca Village, a Pop-Up Boutique Showcasing Exciting New Talent

LONDON, June 26, /PRNewswire/ -- On 30 June, La Roca Village – a hop, skip and a jump from the Gaudí-laden, gastronomic hot spot of Barcelona – will be rousing a Mediterranean storm around nine exciting up-and-coming Spanish designers, by playing host to the Barcelona Designers’ Collective pop-up boutique. Carefully selected by an expert jury, these new and exciting collections will be available to buy from July to October as part of the Barcelona Designers’ Collective, which this year is in collaboration with Consorci de Comerç, Artesania i Moda – Trades, Craft and Fashion Consortium of Catalonia and the Tourism Board (ACT).

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La Roca Village is thrilled to announce that this year’s ambassador is Georgina Chapman, designer and co-founder of luxury fashion brand Marchesa – a red carpet favourite for the likes of Penélope Cruz, Rihanna, Jennifer Lopez and Blake Lively. Miss Chapman will attend the launch of the Barcelona Designers’ Collective boutique alongside the new designers and the judging panel. As part of the wider celebration, the Village will be hosting a Best of Europe brands heritage tour all summer – a chance to discover the area in the best way possible: by hopping on a classic, retro-style Martone Cycling Co. bicycle, sampling truly wonderful food and music for a fast-track taste of the Mediterranean.

La Roca Village recently celebrated the launch of its new 40-boutique extension, now home to leading Spanish and international brands including Missoni, Baldinini, Hour Passion, Oro Gold, Fossil, Becara, Aristocrazy, Wolford, Vilebrequin, Salomon and Liu-Jo. To coincide with the 080 Barcelona Fashion Week opening on 1 July, La Roca Village will offer guests a host of extraordinary experiences this summer.

About La Roca Village

La Roca Village, one of the Chic Outlet Shopping® Villages by Value Retail, is located around 40 minutes from Barcelona and offers an exclusive luxury outlet shopping experience. With more than 140 outlet boutiques offering fashion and luxuries for the home, La Roca Village offers the previous seasons’ collections of a unique selection of Spanish and international brands with savings of up to 60% on the recommended retail price, six days a week and all year round. Diesel, Escada, Furla and Hugo Boss are just a few of the international brands present, alongside boutiques of Spanish designers that include Camper, Lupo and Pretty Ballerinas. A suite of services includes the Shopping Express® daily coach services from Barcelona and the Costa Brava, Tourist Information Centre and personal shopping. With a selection of restaurants and cafés, the Village has become a destination for visitors seeking a superior shopping experience and an enjoyable day out. To find out more, please visit LaRocaVillage.com

About Chic Outlet Shopping®

Chic Outlet Shopping® is a unique concept in outlet shopping created by Value Retail, the only company to specialise exclusively in the development and operation of luxury outlet shopping destinations, the Collection of Chic Outlet Shopping® Villages. The Villages offer the previous seasons’ collections of leading luxury fashion and lifestyle brands with savings of up to 60%, and sometimes more, on the recommended retail price, all year round. Within easy reach of some of Europe’s favourite gateway cities – London, Dublin, Paris, Madrid, Barcelona, Milan, Bologna, Brussels, Antwerp, Cologne, Frankfurt, Munich, and Suzhou in China – the Villages are defined by high fashion, superior service and hospitality, a calendar of celebrated events, and exceptional value for money. Located in regions of cultural and historic renown, the Villages have become international tourist destinations in their own right. Value Retail's venture – Value Retail China – to bring its distinctive Chic Outlet Shopping® concept to China saw the first Village – Suzhou Village, located in historic Suzhou, 50 miles west of Shanghai – open in May 2014. The second Village by Value Retail China, Shanghai Village, will be located in the Shanghai International Tourism and Resorts Zone (SITRZ), which includes the Shanghai Disney Resort, and will open in the autumn of 2015. As with other members of the Chic Outlet Shopping® Collection of Villages, Suzhou Village and Shanghai Village will be defined by their offer of international luxury fashion and lifestyle brands, together with an exceptional level of service, and will be the most important shopping tourism destinations in Asia.