Eleven years ago, as most kids were putting on their costumes to go trick-or-treating, my 8-month-old niece was being diagnosed with Leukemia.

The Basics: Where were you born? I was born in New Jersey What university did you attend and what did you study? I studied Film & TV production at NYU Where are you currently based? I live on Long...

Bush’s Beans just reopened their newly renovated Visitor Center located in the Great Smoky Mountains in Chestnut Hill, Tennessee (think of it like the Spam Museum… but with beans). Wanting to...

When a well-known research firm and a global investment bank needed a live event and webcast partner for one of their biggest industry events of the year, they tapped into MultiVu’s expertise...

If you started using a computer before 2010, you would have used a web browser called Internet Explorer (IE) by Microsoft. IE provided a solid service of viewing and interacting with websites for...

Spring is upon us, and at MultiVu, we’re ready for it! A new season means new opportunities, new innovations and opens the door for fresh, new perspectives. Spring is also a time to plant seeds...

Summer is almost here! Whether you love the direction of your current marcomms strategy or want to pivot for H2, it’s not too late. This month has incredible opportunities to pair with impactful...

In case you missed it, earlier this month Cision held its State of the Media Summit. In one session, Cision MultiVu's Melissa Elsner and agency insider Matt Batt sat down to discuss changes to the...

Over the past 14 months, communications professionals have pivoted like never before. Some had to do more with less, (i.e. staff and budget reductions) and everyone was thrust into a new way of...

May brings many chances for celebration, gratitude, and creative business solutions! Whether Cinco de Mayo, Mother’s Day, or National Military Appreciation Month, this month centers many...

One Year Later: The Evolution of Virtual Media Tours One year of working from home. One year of social distancing. One year of pivoting at every possible turn. One year to reinvent everything we...

We live in a 24/7 news cycle where non-events are covered in detail (it's snowing in Denver!) coupled with massive consumption by readers and viewers. Something deemed newsworthy or interesting...

April is officially the start of Q2, and whether you’re looking to keep the momentum going or change directions, don’t hesitate to introduce new strategies and solutions into your marcomms...

Local news viewership has seen a dramatic increase since quarantines began last March. With professionals working from home and students learning remotely, they are spending more time with the TV...

This month has a slew of incredible opportunities for keeping your marketing strategy on par for the year. Whether looking for content ideas for the solutions you continuously use or hoping to...

As we approach the second month of the new year, we can build momentum for any beginning-of-year messages. February has an abundance of notable holidays – perfect for engaging with consumers,...

Consumers want to feel good about the products they use, and they are holding you accountable. Shoppers want to know if a company's values align with their own. Today we're featuring companies...

What better way to ring in the new year than with a redefined content marketing strategy, filled with plans for new and repurposed content?! Are you ready to engage with your audiences and drive...

Though this year has certainly altered most marcomms plans, as we close Q4 and head into another year of content, it's time to share our 2021 Editorial Calendar. Our hope is that this will be a...

We are CES READY! and excited to share that Cision PR Newswire is the official news distribution partner of CES 2021. Since CES 2021 is “all digital,” we’ve had a number of organizations ask...

2020 has been an opportunity to test adaptable – and especially virtual – solutions. As we end Q4 and look ahead to a new year, it is not only important to acknowledge an entirely transformed...

As 2020 draws to a close (yay!), it leaves time for reflection and goal setting as we head into another year. This month’s interfaith holiday traditions are an opportunity to engage with your...

The COVID-19 pandemic undoubtedly affected businesses across the board. We went from conference rooms to our living rooms and had to get acquainted with working with our teams remotely on a...

November brings with it time to slow down and be thankful for the friends and family in our lives. With the holidays centering around gratitude, this month is the perfect opportunity to bring joy...

Whether with shifting social campaigns, editorial calendars, or overall media strategy, 2020 has shown us the importance of adapting quickly. As our industry has felt the impact of changes this...

On Thursday, Oct. 1, 2020, Cision's MultiVu hosted a webinar, “Reinventing Your Media Strategy for the Virtual World.” We quickly contextualized the discussion around 2020 and how its impacts...

On October 28th, the Country Music Hall of Fame and Museum held a virtual fundraiser, BIG NIGHT (At the Museum), and leveraged a Multichannel News Release (MNR) and Digital Broadcast Distribution...

With Q4 just around the corner, there is no better time to finish planning the rest of your 2020 marcomms strategy and finish the year strong. With our creative teams and versatile services at...

How can brands shine under a shared media spotlight by splitting the time – and bill – with other brands? A Co-Op Media Tour is often the answer to fulfill the need to showcase product...

Media Strategy and Production Leader Wins Gold for “NY ‘Wear a Mask’ Stop-Motion PSA” The Summit Creative Awards unveiled its 2020 winners, honoring MultiVu with seven awards. This...

Producer: "Here we go in 3, 2, --" Spokesperson: "Wait…is ___ supposed to ___?" Fill in the blank, take your pick; production has halted due to a technical issue. This is a dreaded situation...

The situation: Your in-house designer is OOO, so your boss puts you on a design project. A problem: You’re not a designer, or at least you don’t think you are. Solution: Follow these tips to...

As we get ready for all things pumpkin spice and watching the leaves change color, the fall brings with it many new marcomms opportunities. From social campaigns to production capabilities,...

Misinformation is everywhere, so we love that Tampax chose a Multichannel News Release to launch their new period education campaign. Partnering with a strong female comedian like Amy Schumer...

Digital content is a powerful and impactful tool - especially when it comes to mastering the nuances and intricacies of the ever-evolving initiatives within PR, Comms and Marketing. Our new...

As we navigate the longer-term ramifications of COVID-19, we may find ourselves looking for innovative ways to drive traffic to our businesses, build brand recognition, and reach our consumers...

Wow, last quarter's earnings was A LOT – working from home, scavenging the streets for toilet paper and hand sanitizer, feeling pressured to binge watch Tiger King… We heard the word...

Here at MultiVu, we are comprised of several teams who handle different kinds of important projects: building and distributing MNRs, booking and producing Media Tours, prepping and monitoring...

It's possible you've heard us talk about how interactive content is engaging. The fact of the matter is, it's engaging because it's FUN! We polled our team to have a fun icebreaker about who we...

There is no doubt that this year’s summer months and vacations will require a little more creativity as we adjust to the long-lasting effects of social distancing. As we rise to the occasion and...

After the events of the past few months, many of us can’t help but feel a seismic shift in the work we do and the industry in which we operate. While our efforts continue to center around...

While the breadth of change brought on by COVID-19 is impossible to fully understand in this moment, it is clear the media ecosystem has been greatly impacted in a lasting way by this pandemic. PR...

As social distancing and stay-in-place orders start to lift in various states, this month’s editorial calendar snapshot has been created with safety measures in mind, while still supporting...

I don't need to tell you how COVID-19 has changed corporate business processes, goals, and strategies. But what I can tell you is how MultiVu has helped our subscription partners through the...

Watch, like, and share the 30-second video created remotely by the MultiVu Creative team I, like many New Yorkers, have found myself looking forward to the Governor's daily press conferences. They...

ICYMI, MultiVu recently announced the launch of a new proprietary reporting platform, MultiVu Dashboard.

Whether it’s your first time creating a Multichannel News Release (MNR) or you're a MultiVu expert, sometimes knowing where to start with your project is the hardest part. There are many moving...