Now Available: MultiVu's 2021 Editorial Calendar
Though this year has certainly altered most marcomms plans, as we close Q4 and head into another year of content, it's time to share our 2021 Editorial Calendar. Our hope is that this will be a useful tool – especially when it comes to generating enough content to keep consumers interested and engaged all year long. Holidays, awareness weeks, and themed months provide creative and relevant opportunities to engage media outlets and your target audience.
While each of our solutions complements well the editorial calendar, we have found a select few to be particularly helpful in packing a punch and leveraging your resources to build a better brand.
A social campaign is particularly helpful in reaching your consumers directly across all owned channels. Whether it's a specific holiday or to draw attention to a particular cause, social campaigns are easily tailored to your specificities while also being incredibly versatile. Plus, they can be a relatively quick way to get news to your audience. If you'd like help with content, our team can create a story for social, a shareable video, an infographic, and more to drive traffic and attention to your brand for however long you need – a day, a week, or even month-long campaign.
Virtual Media Tours:
For some calendar events, a Virtual Media Tour (VMT) may be the way to go. These are particularly effective for a timely theme, especially if you're seeking broadcast coverage of your content. With an informed spokesperson and creative story to share, VMTs effectively target key demographics in the markets you most want to reach. We can help you from ideation to execution or even work with an idea you already have around a specific event or holiday.
Multichannel News Releases (MNRs):
A Multichannel News Release is a great way to garner attention and traffic to your brand. It's a one-stop digital HQ for all of your content around an occasion or theme, and we can guide visitors toward one clear call-to-action from there. An MNR maximizes your content's reach across multiple channels, giving your audience many opportunities to interact with your content, get involved when it comes to important fundraisers, and learn more about awareness months, organization-specific celebrations, or exciting accomplishments.
Each of these solutions are effective starting places for time-centered content, and we are available to help you and your team create strategies even more specific to your needs and goals with diverse approaches around creative content.
2021 Editorial Calendar
Kickstart your content marketing today.
MultiVu is the strategic team at Cision dedicated to the creation and targeted distribution of creative content. Our award-winning diverse pool of industry-leading talent are extremely passionate about partnering with our clients, bringing best-in-class stories and concepts to life, and getting those stories to the audiences who want to experience them most. To start crafting your story, visit us online at www.multivu.com.